Albert K. Sherman Jr. the publisher of the Newport Daily News in Newport, RI. has decided he has the answer to the failing of the Newspaper Industry.
The Newport Daily News has developed a multi tear pricing system for the Newport Daily News. The price for Home Delivery of the newspaper is $145.00 per year. The price for Online Delivery of the newspaper is $345.00 per year.
The Newport Daily News needs to redo their math and look at the cost benefits of online only publishing, because it is cheaper to publish online vs the old paper version. Additionally there is the ability to use an ad network and collect money on a CPM basis for all ads displayed.
1. No delivery trucks are needed.
2. No gas needed for the delivery trucks.
3. Reduced building space because no printing equipment is needed.
4. Reduced workers comp. insurance.
5. No paper or ink to purchase.
6. No printing equipment repairs.
7. Further reduced building space if some workers work from home.
If the Newport Daily News were to go to an "online only publication" and charge the home delivery rate, then with the cost savings the Newport Daily News would increase there bottom line.
All online publishers know the cost benefits of online publishers.
http://www.newportdailynews.com/display_ads/online_subscrition.txt
Tags: Newspapers Going Out Of Business Stupid
